AMAZON HANDMADE

BRAND IDENTITY + SOCIAL CONTENT

At Movement, I collaborated with my team to establish and implement a clean, elevated visual identity for Amazon Handmade (Amazon’s answer to Etsy).

Leveraging user-generated content (UGC), I concepted and produced social assets that showcased the quality and uniqueness of handmade products and the small businesses behind them.

To efficiently deliver the high volume of content required each month, I developed standardized templates that streamlined production while maintaining brand consistency.